About West Midland Optical
West Midland Optical (WMO) was founded in 1980 and today, is Ireland’s largest independently owned wholesaler of quality Eyewear products. Based in Dublin our facility includes a state of the art glazing and surfacing facility where WMO offer a seamless service to customers through their distribution of quality Designer and own label products and fast turnaround laboratory service.
Build intelligent business partnerships and solutions combining collaborative customer service and support with premium products. Offer functional, fashionable, and innovative eyewear that people want to wear! Working in partnership with you!
We are a medium sized company who pride ourselves on our ability to communicate directly with our customers. Today so much innovation and forward thinking gets lost in translation, filtered out by layers of management. We pride ouselves on our friendly and direct approach, we are only ever a phone call away.